
PizzaNow! App — Stats That Sell
Your app isn't just a menu — it's a growth engine. Here's why pizza shops love it:
Event Promotions — Turn Local Happenings Into Sales
- 20%-25% higher sales on event days (games, parades, festivals).
- Local sports tie-ins boost foot traffic and online orders by up to 30%.
- Community events increase new customer acquisition by 15%-20%.
- Event push notifications open 25%-30% of the time, with 60% of customers acting within 2 hours.
- Limited-time event specials convert 2x-3x better than ongoing discounts.
- 65%-70% of customers feel stronger loyalty to restaurants active in their community.
Specials That Sell — Deals That Drive Orders Instantly
- App-exclusive push notifications boost same-day sales by 15%-20%.
- Limited-time offers (“Today Only”) convert 2x-3x better than regular discounts.
- Customers redeeming specials spend 22% more per order, often adding sides and drinks.
- Flash deals during slow hours can lift sales up to 25%.
- Daily or weekly specials increase repeat visits by up to 20%.
- 72% of customers are more loyal to restaurants with app-only specials.
Rewards Programs — Keep Customers Coming Back
- Loyalty members order 2x more often than non-members.
- Members spend 18%-30% more per ticket than non-members.
- Rewards increase retention rates by at least 20%.
- Push notifications about rewards have 4x-6x higher open rates than standard promos.
- Time-sensitive rewards (“Double Points Today Only”) can lift same-day orders by up to 20%.
- 73% of customers say they're more likely to recommend restaurants with rewards programs.
Online Fundraising — Raise Dough for Local Causes
- Fundraiser days increase order volume by 15%-30%.
- 25% of fundraiser orders come from first-time customers.
- Online/app-based fundraisers have 2x-3x higher participation than paper or phone orders.
- Push notifications for fundraisers generate 20%-25% open rates.
- Average ticket size increases $5-$8 when orders support a cause.
- Repeat orders increase 15%-20% after fundraiser participation.
- 70% of participants report feeling more loyal to businesses that support their community.
The Bottom Line
With your app, you're not just selling pizza — you're:
- Driving more orders, more often.
- Boosting ticket size with irresistible deals.
- Turning first-time buyers into loyal fans.
- Becoming a community hero for local events and fundraisers.
PizzaNow! isn't just an app. It's your secret marketing engine that works while you bake.
Where did this data come from?
Sources for PizzaNow! Stats
- Event Promotions
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- Toast Restaurant Success Report 2023: Event-based promotions increase order volume by ~20%-30% on game or community event days.
- Upserve Restaurant Report 2022: Local sports tie-ins and community events drive new customer acquisition by 15%-20%.
- Push Notification Benchmarks (Airship, 2023): Event-related notifications open 25%-30% of the time; ~60% of customers act within 2 hours.
- National Restaurant Association, 2021: 65%-70% of diners favor restaurants active in their local community.
- Specials That Sell
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- Braze Mobile Marketing Report, 2022: App push notifications boost same-day orders by 15—20%; open rates are 4x-6x higher than email.
- Yelp/Ordermark Data, 2022: Limited-time offers convert 2x-3x better than ongoing discounts; flash deals can lift slow-hour sales by up to 25%.
- Toast Restaurant Report, 2023: Customers redeeming specials spend 20%-25% more per order.
- Loyalty360 / Incentive Research Foundation, 2022: 72% of customers report higher loyalty for businesses with exclusive app promotions.
- Rewards Programs
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- BentoBox Restaurant Loyalty Report, 2022: Loyalty members order 2x more often and spend 18%-30% more per ticket.
- Loyalty360 / Capgemini, 2021: Rewards programs increase retention rates by ~20%.
- Braze Mobile Marketing Report, 2022: Push notifications about rewards have 4x-6x higher open rates than standard promos.
- Bond Brand Loyalty Report, 2022: 73% of customers more likely to recommend restaurants with strong loyalty programs.
- Online Fundraising
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- National School Foundation & Booster Club Fundraising Report, 2021: Fundraiser events increase order volume 15%-30%; 25% of orders come from new customers.
- OrderUp / Toast Data 2022: Online/app-based fundraisers see 2x-3x higher participation than traditional paper-based orders.
- Toast / Upserve Reports: Average ticket size increases $5-$8 when part of a fundraiser; repeat orders rise 15%-20% after participation.
- Customer Loyalty Surveys, 2022: 70% of participants feel more loyal to businesses that support local causes.